KEVIN HARVICK INC. ANNOUNCES ADDITIONAL SPONSOR OF NO. 2 CHEVROLET SILVERADO

Camping World and RVs.com Announce Primary Sponsorship in 2008 

KERNERSVILLE, N.C. (February 6, 2008) - Kevin Harvick Inc. (KHI) announced today a partnership expansion with Camping World and RVs.com. The expansion will showcase RVs.com as primary sponsor of Jack Sprague’s No. 2 Chevrolet Silverado, for 10 races in 2008.  

“We are extremely eager and proud about advancing our relationship with Camping World and RVs.com,” said Kevin Harvick, co-owner and CEO of Kevin Harvick Inc.  “KHI is all about cultivating partnerships. We are proud that we could extend our affiliation with Camping World and RVs.com and partner them with three-time Truck Series champion Jack Sprague and the No. 2 team.” 

RVs.com will begin their primary sponsorship of the No. 2 Chevrolet with the second race of the season at California Speedway. This will be the first of 10 races RVs.com will sponsor throughout the 2008 Truck Series season.   

“Our support of Jack Sprague and the No. 2 truck program by RVs.com will add to the growing awareness of the features and benefits of our website for all RV enthusiasts,”   said Ken Marshall, President of E-Commerce of FreedomRoads & Camping World. “NASCAR fans continue to react positively to our sponsorships and they are exploring the benefits of RVs.com in growing numbers.” 

About RVs.com:

RVs.com is a one-stop shopping and informational website for the recreation-vehicle enthusiast. Viewers can access real-time RV inventory, accessories, equipment and RV-lifestyle information.  Features of RVs.com include new and used RV inventory and areas for private RV owners to sell RVs, obtain financing and insurance and purchase RV accessories or trailers.  The user-friendly site also provides RV-lifestyle information about campgrounds, clubs, publications, safety, rallies, and events from around the country plus employment opportunities in the RV industry.

About FreedomRoads & Camping World:
FreedomRoads & Camping World is America’s largest RV and outdoor retailer serving a brisk and growing demand for the RV lifestyle.  After having successfully co-located for several years at selected locations, FreedomRoads, a dynamic national network of well-established local and regional RV dealerships and Camping World, America’s largest direct marketer and specialty retailer of RV and outdoor camping accessories, service and RV sales, joined together to provide consumers with greater choice,  convenience and value.  Today, with revenues exceeding $1.7 billion, the company serves RV enthusiasts with more than 130 retail locations.

In addition to the sale, finance and service of recreational vehicles and specialty retail, FreedomRoads & Camping World also provides expanded products and services to enhance and protect the RV lifestyle.  This includes: the President's Club customer loyalty program; in-store Performance Centers featuring RV and Car Insurance and Roadside Assistance Service; Camping World RV Institute technical certification/training program; Goodwill Ambassador Program; and the new campground discount program, Camp Club USA.